Core Team

Team

We draw on our global network to assemble a team of experts.

We also bring a strong interest in coaching and capability building, with an emphasis on emotional intelligence and effective stakeholder relationships.
Our Team

Experienced minds. Practical growth solutions.

Purple Leaf Communications brings together strategy, marketing, analytics, web development, automation, and data science expertise to help organizations connect, activate, and grow.

How We Work

A flexible team built around the work that matters.

PLC works with a core network of experienced professionals who understand how strategy, technology, data, and execution come together to solve real business problems.

Our model allows us to stay lean and practical, while bringing the right expertise to each project — whether the need is customer intelligence, campaign activation, marketing automation, web development, analytics, or machine learning.

Featured Team

The people behind the work.

Egbert Riley

Egbert “Bert” Riley

Principal Consultant / Strategy, Data & Growth Systems

Bert leads Purple Leaf Communications’ work in connected growth strategy, customer intelligence, sales and marketing automation, analytics, and practical digital transformation.

His background spans data-driven marketing, sales, predictive analytics, process improvement, financial services, broadcast media, tourism, campaign measurement, and customer decision-support systems.

Carol Jordan

Carol Jordan

Client Acquisition & Marketing Associate

Carol supports PLC’s client acquisition and relationship-building efforts, helping organizations understand how Purple Leaf’s growth solutions can support their sales, marketing, and customer engagement goals.

She brings practical marketing and commercial regional experience having worked for KPMG CARICOM, Digicel Barbados, work with Bert in marketing at LIAT.

Mohammed Rahman

Mohammed Rahman

Lead Developer & Digital Solutions

Mohammed supports PLC’s web development and digital implementation work, helping deliver websites, landing pages, campaign platforms, portals, and custom web solutions.

He has worked at PLC on major digital projects, providing development capacity and technical support.

Mayumi Reyes

Mayumi Reyes

Data Science, Machine Learning & AI Solutions

Mayumi supports PLC’s advanced analytics, predictive modelling, machine learning, and AI-driven solution development.

Her work helps clients use data more effectively for forecasting, segmentation, customer intelligence, decision support, and smarter business automation.

Need the right team for a connected growth project?

Whether you need strategy, analytics, automation, web development, or data-driven activation, PLC can help define the right approach and assemble the right expertise.

Sales & Marketing Automation

Automatically running your sales and marketing campaigns to a highly targeted audience that is likely to convert is not only possible, it is essential to maximise your ROI. Sales and Marketing have traditionally been separated but an organisation with a 360 strategy for both disciplines at the micro level, will always have a competitive advantage.

A great sales process is predicated on lead management and prospect qualification. Marketing usually has a strong focus on creative communication content for all channels including social media and websites, but with non-sales targets and metrics such as likes, shares, follows, website sessions and visits.  There is seldom a defined, continuous, link between sales and marketing.

The reality is such that a link can only be exploited by a deep understanding of sales/marketing funnel optimisation.  Then by using automation to deliver relevant content, messages, and ads, based on a prospect’s location in the funnel, conversion can be maximised. Purple Leaf Communication has developed a framework and infrastructure that make this seamless for its clients.